As consumer interest in Indian, Asian and Mexican cuisine grows, savvy restaurants are looking to add a twist to traditional barbeque items with spicy meat rubs, aioli’s and marinades. Ethnic mashup BBQ combinations as menu items have increased 16% since 2015* and this trend will likely continue to resonate, allowing diners to try several cuisines at once. A few examples are combinations, such as Texas-style BBQ sandwiches paired with a spicy curry aioli and brisket kimchi banh mi.
“The increase in flavors demonstrates barbecue, which is a very traditional food, is currently experiencing a creative moment across foodservice segments, with chefs blurring the lines of regionalism, international inspiration playing a stronger role and innovation blending with tradition,” says Chicago-based Mintel International Foodservice Analyst Diana Kelter.**
A simple and easy way for chefs to infuse flavor into BBQ and grilled foods is through a spicy rub. Dry and wet rub blends can be used to boost the flavor of just about any dish you might be cooking up this summer – burgers, grilled steaks, pork tacos, fish or vegetables.
- You can leave a dry rub on for as little as 30 minutes and then put it on the grill.
- A wet rub can marinate for several hours.
A simple all-purpose meat rub will include five to six spices – paprika, black pepper, cumin, ground coriander and cayenne pepper – mixed with brown sugar, kosher salt and oil.
Whether it’s a spicy ginger garlic meat rub or Korean kimchi style marinade, Farmer Brothers offers a variety of dry spices and blends chefs can use to create their own unique grill flavors. If you’re looking for a coffee supplier, learn more about our services today.
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* Mintel Menu Insights 2017; ** Provisioneronline.com