Talk to any coffee drinker and you’re sure to hear a number of reasons why they can’t live without one of the world’s most popular beverages. From taste to smell to caffeinated energy boosts to emotional connections, coffee lovers have a variety of reasons why they feel the urge to brew up a cup.

In honor of National Coffee Day, Farmer Brothers asked its team members to help us create a list of the top 10 reasons they cherish the beverage that fuels their day and their careers.

  1. It smells amazing.
    “I love the smell of fresh brewed coffee in the morning.” – Roaster Kevin Barranco
    “The coffee aroma while its brewing is just aww.” – Senior Manager of Supply Planning Carolina Sanz
    “The aroma from our 100% Columbian is amazing, and just talking about it, makes me salivate.” – Area Route Manager Brock Ellis
  2. It tastes even better.
    “The bitter taste of a quality coffee, combined with a smooth and slightly sweet liquid creamer, gives me the warm fuzzies inside. Good coffee gives my taste buds the sensation of cozy blankets, a crackling fireplace, jazzy music and a purring cat in my lap.” – Process Analyst Jessica Thornton
    I will take it hot or cold day or night, with company or without. It’s the cocoa goodness that just keeps on giving.” – Route Sales Representative James Gragg
  3. It doesn’t stop there. It’s a party for all five senses.
    “I love coffee because it hits all five senses! Scent – the anticipation inducing aroma. Sound – hearing it percolate drip by drip. Sight – seeing the beautiful brew ready to enjoy. Touch – Feeling the warm mug is like comfort in my hands. Taste – that hot and delicious first sip. Ahhhhh!” – Manager of Data Analytics Karen Morrison
    “Really there are too many reasons to list – the taste, the smell, the look of it. I like cold and hot. I just love coffee.” – Logistics Coordinator Diana Kendall
  4. It’s part of their morning ritual.
    “Coffee has become more than just a daily habit for me. It’s a cherished ritual. The rich aroma, the warmth of the cup and that first sip in the morning bring a sense of clarity and calm that sets the tone for the day.” – Key Account Manager Nicholas Nunes
    “I love a cup of coffee first thing in the morning to relax before the day gets hectic!” – Operations Support Specialist Sandy Chestnut
    “I love coffee because it adds sunshine to my mornings.” – Benefits and Leave Manager Louise Ceja
  5. It provides an energy boost to start and get through the day.
    “Coffee is always my choice first choice in the morning. It makes me happy and give me all the energy I need to start a day.” – Route Sales Representative Yasir Mousam
    “I never drank coffee until I started with Farmer Brothers almost 40 years ago and now it is my get up and go.” – Area Route Manager John Henwood
    “Whether it’s from my kitchen, a coffee shop or made with filtered alpine water while backpacking, coffee is the first thing I think of when I wake up and it gets me through my daily adventures!” – Area Route Manager Brandon Davis
  6. It’s something you can truly make your own.
    “I enjoy the way coffee has evolved and the different unique ways you can enjoy it – traditional pour over, single cup, bean to cup, cold brew, iced coffee, French press, espresso. If its hot outside or cold, I can customize it in endless combinations to suite my mood for any day part.” – Procurement Category Manager David Schans
    “I did not drink coffee until I joined Farmer Brothers. I never understood what the interest was and why the coffee houses are always so full of customers. It wasn’t until I had my first brew and one of our kind coffee enthusiast team members taught me about the true meaning of coffee, the notes, how to savor the taste of great coffee and how to prepare it properly that it clicked. Coffee is artistic, it’s flavorful and truly has a unique way of bringing people together everywhere.” – Company Events Manager Tonya Ragsdale
  7. It’s an experience.
    “The first time I actually tasted coffee, I was maybe eight years old and at the beach. I snuck a bite of my mom’s coffee ice cream, and that was it — I was hooked. From that moment, coffee became more than just a smell or a routine. It became an experience I loved.” – Talent Acquisition Partner Elizabeth Schillinger
    “That first sip of coffee, I say touches my soul in the morning.” – Credit & Collections Specialist Cathy Warren
    “Coffee is my refuge, a warm embrace in a hectic world. Its rich aroma stirs memories and emotions, turning each sip into a moment of solace and connection.” – Service Technician Michael Allen
  8.  It’s a steadfast friend.
    “Coffee is a unifier, it always delivers the inner comfort and ease of talking to a long lost friend.” – Key Account Manager Jeffrey Magin
    “Coffee is always there for me … that wonderful, special cup in the morning or the perfect brew with an exceptional desert shared with my husband. Coffee is my constant!” – Executive Assistant Sherri Harvey
  9. It’s a conversation starter, a way to slow down and connect.
    “Beyond its functional benefits, coffee also plays a significant role in social interactions and cultural traditions. Shared with my friends and family, it fosters a sense of connection and community. The warmth, comforting sensation of a cup of coffee can be especially soothing, making it a relaxing and enjoyable time.” – Lead Service Tech Vischal Tirlokhi
  10. It brings back cherished memories.
    “One of my favorite childhood memories is having coffee with my grandparents. We would gather at the table for breakfast with our coffee and fresh baked bread or whatever pastry grandma had made at four in the morning. Even as a kid I knew how special those moments were.” – Payroll Analyst Christina Ansell
    “Coffee is a core childhood memory for me, and as an adult, it brings a smile to my face. My grandma allowed me to dunk powdered sugar donuts into her cup of Farmer Brothers coffee, every morning before school. She poured it black and by the time I was done it was sweetened.” – Operations Support Specialist Jeanine Munro
    “My love of coffee started more as a love of connection. When I was young, my older sister would come visit and we’d sit in the garage for hours, often until the early hours of the morning just talking and laughing and catching up. Mom always made sure the coffee pot never ran dry. It kept us up, which meant it kept us together. As a teen, I’d spend hours at the local diner with friends doing the same thing — forging connections over coffee that would come to last for the rest of my life.” – Coffee Performance Specialist Dowe Phillips

 

Keep Pace With Our Latest:

  • November 7, 2024

    Farmer Brothers Coffee reports first quarter fiscal 2025 financial results

  • October 24, 2024

    Farmer Brothers Coffee to report fiscal first quarter 2025 financial results